{"id":12752,"date":"2025-06-18T06:19:52","date_gmt":"2025-06-17T18:19:52","guid":{"rendered":"https:\/\/winefolio.co.nz\/?p=12752"},"modified":"2025-06-18T06:19:52","modified_gmt":"2025-06-17T18:19:52","slug":"interactive-wine-map-of-marlborough","status":"publish","type":"post","link":"https:\/\/winefolio.co.nz\/?p=12752","title":{"rendered":"Interactive Wine Map of Marlborough"},"content":{"rendered":"<p><span class=\"Apple-converted-space\">\u00a0<\/span>Appellation Marlborough Wine (AMW) has launched its <b>Interactive Wine Map of Marlborough<\/b>, a cutting-edge digital platform set to transform how wine professionals and enthusiasts experience the region&#8217;s diverse terroir. This innovative tool elevates the original Wine Map of Marlborough, created by the Marlborough Wine Map Collective, into an immersive digital experience that brings the region&#8217;s unique characteristics to life.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Developed through a strategic partnership with Marlborough-based geospatial experts MapHQ, the interactive map offers unprecedented insights into the factors that define Marlborough&#8217;s world-renowned wines. Users can explore distinct subregions through interactive layers revealing critical terroir elements\u2014topography, rainfall, temperature, and soil composition\u2014all enhanced with photography and expert commentary from leading winemakers and viticulturists.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Sophie Parker-Thomson MW, Chair of Appellation Marlborough Wine, explains the significance of this digital milestone:<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><i>&#8220;The AMW interactive map represents a quantum leap in communicating Marlborough&#8217;s diverse wine story. For the first time, we are offering a dynamic, visual exploration of how our distinctive subregions and microclimates stylistically contribute to our wines. It&#8217;s an indispensable resource for anyone seeking to deepen their understanding of what makes the Marlborough wine region, and the AMW certified wines produced here, so exceptional.&#8221;<span class=\"Apple-converted-space\">\u00a0<\/span><\/i><i><\/i><\/p>\n<p>Rob Besaans, Founder of MapHQ, highlights the technical innovation behind the project:<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><i>&#8220;Partnering with AMW to create this digital platform has been an inspiring journey. Together, we\u2019ve developed a tool that truly showcases the diversity and depth of Marlborough&#8217;s wine-growing region.&#8221;<span class=\"Apple-converted-space\">\u00a0<\/span><\/i><i><\/i><\/p>\n<p><i>Users can seamlessly transition between different data visualisations, revealing the complex interplay of factors that influence Marlborough wines.\u201d<span class=\"Apple-converted-space\">\u00a0<\/span><\/i><i><\/i><\/p>\n<p>Experience the Interactive Wine Map at www.appellationmarlboroughwine.co.nz\/map.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0Appellation Marlborough Wine (AMW) has launched its Interactive Wine Map of Marlborough, a cutting-edge digital platform set to transform how wine professionals and enthusiasts experience the region&#8217;s diverse terroir. 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